Posts Tagged ‘Tactics’

Strategy

VMOST = Vision, Missions, Objectives, Strategies and Tactics

Each product should have a clearly defined product vision, KPIs and strategies if it’s expected for the development team to deliver outcomes/head in the right direction and using the VMOST canvas is an effective way of showcasing what these are in a clear and concise format.

VMOST example

Vision: A passionate and exciting statement which typically should only be one sentence, where in a nutshell it should explain what your ambition is/what is your end goal of the product and who it’s for. More info on creating a compelling product vision can be found here.

Missions: In order to achieve the product vision, there would be multiple high-level missions you need to go on – what are the biggest problems which need solving before achieving the vision.

Objectives (KPIs): You can track progress of your missions through setting multiple objectives (aka KPIs), which would include metrics which are measurable.

Strategies: Initiatives which would deliver/impact the objectives (KPIs).

Tactics: Multiple ideas (Epics) which would deliver each strategy. The tactics should be laid out on the product roadmap, so there’s a nice link between the product VMOST and product roadmap.

Although the product owner is responsible for defining and owning the product VMOST, it’s important that it doesn’t happen in silo, as it takes collaboration with the rest of the business especially stakeholders/data/customers to help provide some guidance on the selection of problems to solve which would be represented on the VMOST.

Once the VMOST is ready, it’s time for the product owner to showcase this in a passionate way across the business and perhaps print it out on A0 to sit near the scrum team on the wall, so it can always be top of mind.

Good luck in creating your VMOST!!