These are some product principles that help me make decisions:
- We listen to our customers daily, have empathy for them and act on key insights
- We understand the market and our customers needs
- We work with the rest of the business together to solve the highest priority problems and opportunities in a lean way
- We build quality products and features which customers love; recognising that delivering customer satisfaction will grow the business
- We have clear product ownership where we are empowered to deliver excellence aligned to the business goals
- We trust by giving autonomy at every level across the product delivery lifecycle
- We spend time celebrating successes and continuously learn
- We acknowledge that there is no bad question or wrong answer and have an inclusive mindset
- We see mistakes and failures as a learning experience
- We have a strong product organisation, which enables us to achieve our ambitions